Chapter-3: Collection of Data
Collecting
data is a critical step in any research process. This chapter will explore the
methods of data collection, focusing on questionnaires, schedules, and pilot
surveys. We will also discuss the concept of outliers. Each section includes
detailed explanations and examples relevant to India.
1. Questionnaire and Its Basic Characteristics
Definition
of Questionnaire
A questionnaire is a set of written questions
used to collect information from respondents. It is commonly used in surveys
and research studies.
Basic
Characteristics of a Questionnaire
Structured Format: The questions are presented
in a specific order.
Written Form: The questions are provided in
writing, either on paper or electronically.
Predetermined Questions: The questions are
prepared in advance.
Standardization: All respondents receive the
same set of questions.
Objective Responses: The responses are often
in the form of multiplechoice, yes/no, or rating scales to facilitate quantitative
analysis.
Examples:
A market research firm in India using a
questionnaire to understand consumer preferences for a new product.
A government health survey using a
questionnaire to gather information about public health issues in rural India.
2. Definition of Schedule and Pilot Survey
Definition
of Schedule
A schedule is similar to a questionnaire but
is administered by an interviewer. The interviewer records the responses
provided by the respondents.
Characteristics
of Schedule:
Interviewer Involvement: An interviewer asks
the questions and records the answers.
Personal Interaction: It involves facetoface
interaction between the interviewer and the respondent.
Flexibility: The interviewer can clarify
questions if the respondent does not understand them.
Depth of Information: It allows for more
detailed and indepth responses.
Examples:
A government census worker using a schedule to
collect demographic data from households in India.
A social researcher conducting a field study
using a schedule to understand the living conditions of slum dwellers in an
Indian city.
Definition
of Pilot Survey
A pilot survey is a smallscale trial run of the
main survey conducted to test the effectiveness of the questionnaire or
schedule. It helps identify any issues or problems that need to be addressed
before the fullscale survey is launched.
Characteristics
of Pilot Survey:
Trial Run: It is conducted on a smaller sample
size.
Testing: It tests the clarity, reliability,
and validity of the questions.
Feedback: It gathers feedback from respondents
and interviewers.
Revision: It allows for adjustments and
improvements to the questionnaire or schedule.
Examples:
A pilot survey conducted in a few villages in
India to test a health questionnaire before rolling it out nationwide.
An educational researcher conducting a pilot
survey in a few schools to refine questions about student learning habits.
3. Designing a Questionnaire and Schedule
Designing
a Questionnaire
Identify Objectives: Clearly define the
purpose of the survey and what information is needed.
Define Target Population: Determine who will
be surveyed.
Question Types: Decide on the types of
questions (e.g., openended, closedended, multiplechoice).
Question Wording: Ensure questions are clear,
concise, and unbiased.
Logical Order: Arrange questions in a logical
sequence, starting with easier questions and progressing to more complex ones.
Pilot Testing: Conduct a pilot survey to test
the questionnaire and make necessary adjustments.
Steps
to Design a Schedule:
Define Objectives: Clearly state the goals of
the schedule.
Select Interviewers: Choose trained and
knowledgeable interviewers.
Prepare Questions: Write clear and concise
questions.
Pretest: Conduct a pretest to identify any
issues.
Train Interviewers: Provide training to
interviewers on how to administer the schedule.
Revise and Finalize: Make necessary revisions
based on pretest feedback and finalize the schedule.
Examples:
Designing a questionnaire to study the
shopping habits of urban consumers in India.
Creating a schedule to interview farmers about
their agricultural practices in different regions of India.
4. Concept of Outliers
Definition
of Outliers
Outliers are data points that are
significantly different from the other data points in a dataset. They can occur
due to variability in the data, measurement errors, or experimental errors.
Characteristics
of Outliers:
Extreme Values: They lie far away from the
main cluster of data points.
Influence on Analysis: Outliers can skew the
results of statistical analysis and affect the accuracy of conclusions.
Identification: Outliers can be identified
using statistical methods such as the interquartile range (IQR) method or
standard deviation.
Examples:
In a survey of household incomes in an Indian
city, an income value that is significantly higher or lower than the rest could
be an outlier.
In a study of students' test scores, a score
that is much lower or higher than the rest could be an outlier.
Illustrations with Examples
1.
Questionnaire Example:
A
survey conducted to understand the dietary habits of people in different states
of India.
2.
Schedule Example:
An
interviewer visiting households to collect data on access to clean drinking
water in rural India.
3.
Pilot Survey Example:
Testing a health questionnaire in a small
community before conducting a larger national health survey.
4.
Outliers Example:
Identifying outliers in a dataset of exam
scores from students in different schools to ensure accurate analysis.
References
1.
"Research Methodology: Methods and Techniques" by C.R. Kothari.
2.
"Survey Methods and Practices" by Statistics Canada.
3.
Government of India Census Reports.
4.
"Data Analysis with SPSS" by Stephen Sweet and Karen GraceMartin.
5.
"Statistics for Business and Economics" by Paul Newbold, William L.
Carlson, and Betty Thorne.
6.
Journal articles and publications from the Indian Council of Social Science
Research (ICSSR).
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